Affordable Web Design

Discover how we can help you do better online

What We Do

We are a web design agency helping businesses of all size get a better return from online activities. We design and build stunning websites and we can help with a wide range of online marketing strategies. Every website that we create is designed and built by our team of friendly web designers and you have full content management so that you can update your website whenever you wish.

We have an innovative way of working, removing unnecessary costs, offering lower prices than other similar web design agencies. Please explore the services and packages that we offer, read some of the reviews about what our existing clients say and take a look at the quality of our work. If you are looking to find a website design agency then we’d love to hear from you.

Marketing That Works

We offer a range of marketing strategies that can be tailored to your exact needs.

Here are some stats from clients that we have helped recently.

Get in touch to discuss how we can help.

Organic Traffic

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Organic traffic within 3 months

Account Openings

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Account openings within 6 months

Marketing Spend

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Paid marketing spend over 6 months

Conversions

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Ecommerce conversions over 6 months

Bespoke, Mobile Friendly Design

There are many ways you can create a website for your business, but if you opt for our web design service you will get a professionally designed website to your exact requirements.

Whilst the functionality of our packages is fixed, the design is completely bespoke. The website is designed by our friendly team and we offer unlimited revisions of the design until you're happy.

Some businesses want a professionally designed website but lack the budget to have a bespoke design. That’s why we also offer our readymade web design service.

All our websites are responsive (mobile friendly). Responsive websites allow a site to adapt to different screen sizes, so you can offer visitors the best possible experience.

Kim Bailey

Kim Bailey has trained over 1,000 winners

Callidus Wholesale

Solar done right, Service done better

Clifton PF

Specializes in raising finance on property transactions in the uk and overseas

Vaujany Ski Company

Apartments and Chalets for rent in Vaujany

Power Metal Resources PLC

Power Metal Resources PLC is a natural resources exploration company and project incubator listed on the AIM market of the London Stock Exchange

Cohesion Investments

An India Dedicated Investment Manager

Jets

JETS provides support to aid jockeys career development and to help prepare them for life after riding

Insights

How do online card payments work?

19/05/2024

Most people have used a debit or credit card to buy something online, but there is an element of mystery as to how card payments work from a business perspective. If you are setting up a new website involving online payments, or if you have an existing website that you are looking to expand and begin taking card payments, we hope this gives you a brief introduction.

Payment gateways

A payment gateway is simply a company that will process the card details for your website. Most offer a variety of solutions and you must understand the different solutions and your responsibility to keep card details secure under the PCI (Payment Card Industry) regulations. The payment gateway will process the payment and then allow that money to move to you after the transaction.

There are many different gateways that you can use to take a card payment online. Historically it was fairly limited with PayPal, WorldPay, the major banks and a few smaller players. These days there are many more and for most clients we recommend looking at Stripe.

Charges

In return for processing the transaction the payment gateway will take a portion of the payment amount. Normally this is a percentage of the transaction and often with a small fixed amount. For example, Stripe takes 1.4% of most UK cards plus 20 pence. PayPal is higher at 2.9% plus 30 pence.

Some payment gateways will also charge other fees away from the transactions and we would always suggest that these are not necessary. Typically, they could be a set up fee and a monthly or annual fee.

Type of payment

Most ecommerce websites that we design handle one off payments however you can also use some payment gateways for recurring card payments (a bit like a direct debit or standing order) so that you can set up an ongoing relationship with the customer.

Recurring payments are offered by several payment gateways and you will need to research the ongoing failure rates as these do vary and will need to be managed around the service being provided.

Getting the money

After a payment has been made you will of course want to receive the payment, less any fees, into your bank account. There will be a delay in this, in a similar way to if you send a payment from one UK bank account to another via CHAPS rather than BACS or Faster Payments, however in the last few years this time has been reduced.

When exploring payment gateways ensure that you investigate this aspect as the requirements will vary between different businesses from a cash flow perspective.

Charge backs

A chargeback process is an important consideration for all businesses taking payments. In simple terms it is where a successful payment is made and then further down the line the payment is queried, and the bank then potentially blocks the payment. Most payment gateways will have a process for this but of course as a business you may have already delivered the product or service.

In summary

Online payments are fairly simple assuming you have a clear idea about exactly what you are trying to achieve. If you would like any help exploring this area, then please get in touch and one of our team will be happy to offer some advice.

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We Accept Bitcoin

We think Bitcoin forms a core part of the future global financial system and we are happy to accept payment in Bitcoin. If you would like to pay your invoice in Bitcoin please speak to one of our team. This option is particularly useful for international clients.

Our Bespoke Process

How we like to work at The Smarter Web Company
Research
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A Hosted Solution

Our service is fully hosted using our secure UK based servers. You pay an annual fee for the hosting, CMS (so that you can update your website) and also technical support. We look after all security updates and we can supply a secure certifiate (SSL).

  • Fully hosted
  • UK based fast servers
  • Access to the CMS putting you in control
  • Technical support
  • Optional marketing help available

Editir CMS

Editir it is a powerful Content Management System offering the ability to design, build and manage websites efficiently.





Our CMS

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