We are a web design agency helping businesses of all size get a better return from online activities. We design and build stunning websites and we can help with a wide range of online marketing strategies. Every website that we create is designed and built by our team of friendly web designers and you have full content management so that you can update your website whenever you wish.
We have an innovative way of working, removing unnecessary costs, offering lower prices than other similar web design agencies. Please explore the services and packages that we offer, read some of the reviews about what our existing clients say and take a look at the quality of our work. If you are looking to find a website design agency then we’d love to hear from you.
There are many ways you can create a website for your business, but if you opt for our web design service you will get a professionally designed website to your exact requirements.
Whilst the functionality of our packages is fixed, the design is completely bespoke. The website is designed by our friendly team and we offer unlimited revisions of the design until you're happy.
Some businesses want a professionally designed website but lack the budget to have a bespoke design. That’s why we also offer our readymade web design service.
All our websites are responsive (mobile friendly). Responsive websites allow a site to adapt to different screen sizes, so you can offer visitors the best possible experience.
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If you are interested in setting up an ecommerce website or if you currently have an online shop selling products online one of the most important choices, you will make is around the payment gateway.
Let’s start with the basics. A payment gateway is a service which allows you to process debit and credit card transactions. Most of the banks offer payment solutions and then there are specialist companies such as Stripe, SagePay, PayPal and WorldPay. In simple terms its just the code that sits between your business and the customer and allows them to move money via a debit or credit card from their account to your account. In return for providing this service they will then charge a fee.
In recent years the fees to process card payments have decreased in part due to more choice but also in the early days of the internet online payments were less common than they are today and as such the cost to businesses to process them was higher.
We deal with a few different payment gateways and they vary in charges however some charge a monthly fee and most also charge a percentage of the transaction. Most also charge a flat rate per transaction so an example is that you may pay 1.4% of the transaction plus 20 pence. There are some gateways, such as PayPal, who will charge a sliding scale for the transactions based on the volume of sales you do each month.
In our view you should not use a payment gateway that charges a monthly fee as a fee per transaction is offered with several good gateways.
The payment card industry (PCI) regulations dictate certain factors so when dealing with card payments, both online and offline, you need to understand the rules. These rules are complex and warrant an article individually so in due course we shall publish a detailed article on this. For now though just be aware that there are regulations surrounding what you can and cant do with card payments and that these rules are designed to protect all parties so exist for very good reasons.
From all the different ecommerce payment gateways available we have our favorites.
Firstly, any ecommerce business should be familiar with a gateway called Stripe. This is a relatively new payment gateway, but we have worked with them for several years and they offer first class support for both businesses and developers. They offer a variety of different payment integrations and can offer a solution that is fully PCI compliant so there is no additional risk or cost to a business using them to process card payments. In terms of charges they are fair although there are other gateways which are cheaper but do not offer the same quality of user experience.
Our second pick is PayPal. Although arguably an expensive option for businesses they do offer a sliding scale so as your volume of transactions grows each month the transaction fee will decrease. The main reason for suggesting for looking at PayPal is that it makes checkout simple for consumers and as ecommerce is largely about conversion it’s an option that all businesses should explore. Again, like Stripe it can be integrated in a PCI compliant fashion saving you additional costs associated with onsite payments.
Both Stripe and PayPal have no monthly fees.
Picking the right payment gateway is an important choice and it maybe that you work with several. For example, many of the ecommerce websites we create offer debit and credit card payments via Stripe and then PayPal for people who have a PayPal account. Every individual item which can impact on your website conversion should be considered carefully as if we assume that an example ecommerce website obtains a 3% conversion you can see the important of this. Changing a few small things could give you a significant uplift on your total sales.
If you are looking at improving what you do online or if you are interested in finding out more about ecommerce, then please get in touch and one of our team will be happy to share your experience.
Our service is fully hosted using our secure UK based servers. You pay an annual fee for the hosting, CMS (so that you can update your website) and also technical support. We look after all security updates and we can supply a secure certifiate (SSL).
Andrew has been our Web Designer, and manager for about a year now. As a fast growing start-up we have lots of concepts, ideas, coming up at speed and Andrew is almost always on the same page which ultimately delivers on the concepts and ideas we have.
A very personable and professional company from the initial contact to the new website going live. Looking forward to developing the site as time goes on.
Andrew, Alex and the team at the Smarter Web Company didn't take their foot off the gas from the first initial brief. They were understanding, appreciative of my individual needs and informative throughout the whole process.
I used this company when I started my business 10 years ago, amazing service. Recently i have required their help for another website which they have been brilliant! i would definitely recommend them and will no doubt be using their services when I next require
Andrew & Alex did a fantastic job on our website and continue to be a great partner as we grow the business. Personable service, incredibly responsive.
I have been dealing with the smarterwebcompany for over a year now and I can only describe it as the most professional company, I have ever had the pleasure of working with. All site updates and amendments are carried out in a fast and efficient manner.
I have recommended their services to a number of other people and if you are looking for a quality website backed up with excellent support then look no further because you have just found them!
Our experience working with the Smarter Web Company has been nothing short of amazing. We have now worked with Andrew and his team for over 2 years in which time they have helped us develop a strong online presence which has seen our business go from strength to strength
Wow - I wish I had met these guys years ago! They are technically gifted, creatively gifted, fast and they provide such incredible value for money.