Affordable Web Design

Discover how we can help you do better online

What We Do

We are a web design agency helping businesses of all size get a better return from online activities. We design and build stunning websites and we can help with a wide range of online marketing strategies. Every website that we create is designed and built by our team of friendly web designers and you have full content management so that you can update your website whenever you wish.

We have an innovative way of working, removing unnecessary costs, offering lower prices than other similar web design agencies. Please explore the services and packages that we offer, read some of the reviews about what our existing clients say and take a look at the quality of our work. If you are looking to find a website design agency then we’d love to hear from you.

Marketing That Works

We offer a range of marketing strategies that can be tailored to your exact needs.

Here are some stats from clients that we have helped recently.

Get in touch to discuss how we can help.

Organic Traffic

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Organic traffic within 3 months

Account Openings

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Account openings within 6 months

Marketing Spend

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Paid marketing spend over 6 months

Conversions

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Ecommerce conversions over 6 months

Bespoke, Mobile Friendly Design

There are many ways you can create a website for your business, but if you opt for our web design service you will get a professionally designed website to your exact requirements.

Whilst the functionality of our packages is fixed, the design is completely bespoke. The website is designed by our friendly team and we offer unlimited revisions of the design until you're happy.

Some businesses want a professionally designed website but lack the budget to have a bespoke design. That’s why we also offer our readymade web design service.

All our websites are responsive (mobile friendly). Responsive websites allow a site to adapt to different screen sizes, so you can offer visitors the best possible experience.

Kim Bailey

Kim Bailey has trained over 1,000 winners

Callidus Wholesale

Solar done right, Service done better

Clifton PF

Specializes in raising finance on property transactions in the uk and overseas

Vaujany Ski Company

Apartments and Chalets for rent in Vaujany

Power Metal Resources PLC

Power Metal Resources PLC is a natural resources exploration company and project incubator listed on the AIM market of the London Stock Exchange

Cohesion Investments

An India Dedicated Investment Manager

Jets

JETS provides support to aid jockeys career development and to help prepare them for life after riding

Insights

Choosing keywords for SEO

14/08/2022

The goal of all search engine optimisation (SEO) work is to get pole position for your website on the first page of a search engine's results and for the pages you want to appear in the results from it.

These days we tend to find that the phrase “search engine” is interchangeable with “Google” and when managing SEO campaigns for our clients we only actually report based on the results in Google!

Of course, achieving the number one spot might be unrealistic, but it should never the less be your goal to move up the pages and get as close to the first page as is possible. How you use keywords and phrases will go a long way towards to achieving this.

Be patient

Patience is a virtue in the world of SEO as the work you do, or the professionals do on your behalf, can take a while to bear fruit. Months may go by in fact before you start seeing results, but it can certainly be worth the wait. Typically, within the first 3 to 6 months of a campaign you will get results, so in the grand scale of things its not that long if you understand that your SEO won’t change overnight.

On-going SEO work is a time consuming, but vital, part of running your site and your business. A core SEO element, which forms the basis of all SEO, is using and linking together the right keywords for your site and business.

Choosing the right SEO keywords is dependent on several factors and once you look beyond the elements which should already be present (knowing your product, your site’s objectives, your target market and competitors), there are several questions you must ask yourself when sorting out keywords:

Directly relate your keywords to content

The keywords chosen for you site should relate directly to the content that’s on your site and your target customers.
The higher the quality of content on your site the better (this doesn’t have to mean detailed and intricate features and content of the type you might get on, say, the bbc.co.uk, but at least changing, relevant guides, features, video etc). Search engine algorithms are designed to grade your site on several factors, and this is a major one. Your keywords should closely relate to the content you create and be reflected on your site.

You control what appears in the organic listing of a search engine’s results page as the text is taken directly from the title tag you have given the page which you created. This is what the consumer will read before clicking on your link in the results page, so make sure the keywords and phrases you have used reflect what that consumer will see once they click through.

Be realistic about the keywords you are in competition for as this will help you be smarter in your keyword work. For example, if you’re up against some huge sites, with a lot of great content such as the newspapers and government sites, your efforts will be better focussed on finding other keywords that are less commonly used.

Get inside your customers heads – Sounds strange I know, but you must imagine you have never heard of your company or products before to successfully decide on the sorts of keywords and phrases people might use if there are looking for the type of goods and services your company offers.

It can be a good idea to get family and friends who perhaps aren’t particularly savvy with regards to the internet and/or what you do for a living (try asking my mum what I do, she just doesn’t get it!) and find out how they might search for them.

Review, review and review again

SEO is an on-going process and you should keep abreast of changes in your industry and sector. Keep alert for new organic search keywords that people are using and adapt and modify your site’s content accordingly.

If you are interested in finding out about SEO and how it can benefit your business please get in touch with one of our team for a chat.

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We Accept Bitcoin

We think Bitcoin forms a core part of the future global financial system and we are happy to accept payment in Bitcoin. If you would like to pay your invoice in Bitcoin please speak to one of our team. This option is particularly useful for international clients.

Our Bespoke Process

How we like to work at The Smarter Web Company
Research
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Design
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A Hosted Solution

Our service is fully hosted using our secure UK based servers. You pay an annual fee for the hosting, CMS (so that you can update your website) and also technical support. We look after all security updates and we can supply a secure certifiate (SSL).

  • Fully hosted
  • UK based fast servers
  • Access to the CMS putting you in control
  • Technical support
  • Optional marketing help available

Editir CMS

Editir it is a powerful Content Management System offering the ability to design, build and manage websites efficiently.





Our CMS

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