Affordable Web Design

Discover how we can help you do better online

What We Do

We are a web design agency helping businesses of all size get a better return from online activities. We design and build stunning websites and we can help with a wide range of online marketing strategies. Every website that we create is designed and built by our team of friendly web designers and you have full content management so that you can update your website whenever you wish.

We have an innovative way of working, removing unnecessary costs, offering lower prices than other similar web design agencies. Please explore the services and packages that we offer, read some of the reviews about what our existing clients say and take a look at the quality of our work. If you are looking to find a website design agency then we’d love to hear from you.

Marketing That Works

We offer a range of marketing strategies that can be tailored to your exact needs.

Here are some stats from clients that we have helped recently.

Get in touch to discuss how we can help.

Organic Traffic

0
Organic traffic within 3 months

Account Openings

0
Account openings within 6 months

Marketing Spend

0
Paid marketing spend over 6 months

Conversions

0
Ecommerce conversions over 6 months

Bespoke, Mobile Friendly Design

There are many ways you can create a website for your business, but if you opt for our web design service you will get a professionally designed website to your exact requirements.

Whilst the functionality of our packages is fixed, the design is completely bespoke. The website is designed by our friendly team and we offer unlimited revisions of the design until you're happy.

Some businesses want a professionally designed website but lack the budget to have a bespoke design. That’s why we also offer our readymade web design service.

All our websites are responsive (mobile friendly). Responsive websites allow a site to adapt to different screen sizes, so you can offer visitors the best possible experience.

Kim Bailey

Kim Bailey has trained over 1,000 winners

Callidus Wholesale

Solar done right, Service done better

Clifton PF

Specializes in raising finance on property transactions in the uk and overseas

Vaujany Ski Company

Apartments and Chalets for rent in Vaujany

Power Metal Resources PLC

Power Metal Resources PLC is a natural resources exploration company and project incubator listed on the AIM market of the London Stock Exchange

Cohesion Investments

An India Dedicated Investment Manager

Jets

JETS provides support to aid jockeys career development and to help prepare them for life after riding

Insights

5 tips for ecommerce website design

13/09/2023

There are numerous aspects to consider when launching a new website. In this article we look at 5 tips that anyone launching an ecommerce website should pay attention to. 

1. Clear product and category structure 

It sounds simple but an important role that we play when working with clients is talking through how the website should be structured. With an ecommerce site one of the most important areas is the products and so it’s critical that you consider how you will be listing your products, so that it is easy for your visitors to access them. 

With most ecommerce content management systems there will be features to enhance browsing, for example advanced search filters, additional categories, multi-level categories or tagging products. First though it’s important to define a clear structure for your products. 

2. Test on all screen sizes 

These days it’s generally accepted that all reputable web design companies will build a website that works well on all different screen sizes and different devices. This approach to web design is known as “responsive design”. 

It is important that you check your website on a variety of different devices; a phone, tablet and desktop will give you enough variety as particularly when we are talking about ecommerce websites the small things can make a very big difference. 

Ensure that you follow the purchase journey on these different devices as whilst most web designers will test as they build and also before going live, we are all human and things can get overlooked. As the business owner you need to be happy that the experience is perfect from start to finish on every possible device. 

3. Discount codes 

Offering a promotion is a good way of stimulating a transaction but of course you will then be eating into your margin. Most ecommerce content management systems will allow you to offer a discount code giving the user either a monetary or percentage saving. You can take this further and make it more effective by doing things such as: 

4. Ease of checkout 

When discussing screen sizes earlier we said that small things can make a big difference and undoubtably this is truest when looking at the checkout. Let’s assume that a website has a 10% conversion rate and then we increase that to 15%. In real terms we will now be generating 50% more sales. Ease of checkout is critical to your success when selling products or services online. 

5. Highlight best sellers 

A feature within our content management system that is simple, but also powerful, is the ability to pull out lists of products based on tags. The most used example is to pull out best sellers onto a homepage. However, with a little thought a feature like this can have powerful uses. Why not try using a feature like this to promote products alongside the basket, creating specific landing pages to then target via SEO or to promote related products alongside an individual product's full details? 

In summary 

Ecommerce web design is a massive area so here we have looked at just 5 things that you can consider. If you are interested in getting any help on either your existing website or a new project, then please get in touch and one of our team will be happy to help

Share this insight

We Accept Bitcoin

We think Bitcoin forms a core part of the future global financial system and we are happy to accept payment in Bitcoin. If you would like to pay your invoice in Bitcoin please speak to one of our team. This option is particularly useful for international clients.

Our Bespoke Process

How we like to work at The Smarter Web Company
Research
More info »
Design
More info »
Build
More info »
Launch
More info »
Support
More info »
View

A Hosted Solution

Our service is fully hosted using our secure UK based servers. You pay an annual fee for the hosting, CMS (so that you can update your website) and also technical support. We look after all security updates and we can supply a secure certifiate (SSL).

  • Fully hosted
  • UK based fast servers
  • Access to the CMS putting you in control
  • Technical support
  • Optional marketing help available

Editir CMS

Editir it is a powerful Content Management System offering the ability to design, build and manage websites efficiently.





Our CMS

What People Say