I cannot recommend their services enough
"Having a web site designed by The Smarter Web Company has been a breath of fresh air, after bad experiences with alternative web design companies The Smarter Web Company listened to my requirements and provided exactly what I had asked for and even though my design was not standard"
I would recommend this company
"I was looking for something that would stand out from other sites and I must say that I definitely made the right choice with this company! One thing that made me decide to work with them was the fact that the website was going to be built from scratch"
The team are innovative
"I wanted to work with a company to develop my website in a way that would project my brand into the market place. I feel that The Smarter Web Company understood my requirements from the very beginning and worked tirelessly to provide me with a site that represents my company"
Still supporting me today
"I just wanted to say a big thank you for all of the hard work carried out by the team at The Smarter Web Company - I had lots of quotes from different website designers and they were all saying that my website couldn't be created on my budget. They are still supporting me today"
The drag and drop designer is so easy to use
"Being self employed with the need for a website the Easy DIY Website package had been spot on. The drag & drop designer is so easy to use and the ability to update information whenever I want makes it the perfect cost effective option"
The first draft of my website design was spot on
"From the first time I contacted The Smarter Web Company I've been delighted with the service they have provided. The first draft of my website design was spot on with hardly any changes needed. The drag & drop website builder is very intuitive and gives you lots of freedom"
Seven ways to increase website traffic
This is a subject we’ll return to time and time again as, of course, it’s crucial for any business. Getting people to your business' website is one of the most important challenges you face, making them do what you want once they get there is another matter (although how you get them there and what reason you’re giving them to do so can also have a major influence on their behaviour on arrival at your site).
Here are seven methods you should think about using to get more traffic to your site (or to start building traffic from scratch in the first place!):
Use your stats
Start looking at the traffic that is coming to your site (even if this is initially tiny). Google’s free Analytics tool helps you to do this. You’ll be able to see important information about how and why that traffic is coming to your site such as which keywords people are using in search engines to find you, which areas of your site they’re going to most and where the traffic is coming from. This can inform the sort of content you create for your site and how you adjust and prioritise what you’re showing them when they arrive.
Creating fresh content for your site is something that we’ve mentioned a number of times before, but it really is crucial you update your site on a regular basis as this gets picked up on by search engines and helps you climb the results page rankings. Blogs, offers, news, video, guides and tips; it all helps. Make sure you think hard about matching content with the keywords (see below).
Use keywords correctly
Think long and hard about the keywords and keyword phrases you think people will use (or are using if you have checked using Google Analytics – see above) to find your site. Match them with the meta-date keywords in your pages and the page titles, text you use on the pages, titles for articles, guides, blogs etc. This all is crucial for search engine purposes.
Tag images properly
Make sure you put in the proper alt tags and title tags for any images you use on your site with the keywords or at least one of the keywords included in the content the image is being used to illustrate.
Whatever your business area and just about no matter how niche it is there will be websites out there related to it. On a good number of these you will no doubt be able to comment, especially in forums, blogs and discussion boards. Many will let you to leave links back to the information source for your post (your site, obviously!) or simply your site details. This can engage those interested in what you do as well as all help with SEO.
In the same vein, these sites might be interested in linking to your site if you’ll link to theirs on their site proper (in blogs, articles, guides etc.). Two sites linking to each other from relevant content is much more powerful in terms of the way this is rated by search engines than just the one link back to your site from theirs. Approach the owners of such sites in a friendly and open way as possible, people are obviously wary and guarded about where they link to but if it’s in both your interests it could very much be worth your while.
There is a large number of sites out there now purely dedicated to articles written in a vast number of fields and which really only exist because site owners know that for SEO purposes it’s valuable to post up articles and try and get keyword links back to your site from them. Some of these sites are given greater weight by search engines than others; you can find out what PR (page ranking) they have by using Google tools.
Even better, if you can get articles onto the most highly ranked information, news and comment sites – the national press sites being just about as good as it gets, but niche and 'local' sites can be as good – it works wonders for free PR as well as for SEO purposes.