When it comes to designing a good website, firstly you have ...
10-05-2012
Building a website for a business should be a collaborative ...
10-05-2012
I cannot recommend their services enough
"Having a web site designed by The Smarter Web Company has been a breath of fresh air, after bad experiences with alternative web design companies The Smarter Web Company listened to my requirements and provided exactly what I had asked for and even though my design was not standard"
I would recommend this company
"I was looking for something that would stand out from other sites and I must say that I definitely made the right choice with this company! One thing that made me decide to work with them was the fact that the website was going to be built from scratch"
The team are innovative
"I wanted to work with a company to develop my website in a way that would project my brand into the market place. I feel that The Smarter Web Company understood my requirements from the very beginning and worked tirelessly to provide me with a site that represents my company"
Still supporting me today
"I just wanted to say a big thank you for all of the hard work carried out by the team at The Smarter Web Company - I had lots of quotes from different website designers and they were all saying that my website couldn't be created on my budget. They are still supporting me today"
The drag and drop designer is so easy to use
"Being self employed with the need for a website the Easy DIY Website package had been spot on. The drag & drop designer is so easy to use and the ability to update information whenever I want makes it the perfect cost effective option"
The first draft of my website design was spot on
"From the first time I contacted The Smarter Web Company I've been delighted with the service they have provided. The first draft of my website design was spot on with hardly any changes needed. The drag & drop website builder is very intuitive and gives you lots of freedom"
10-05-2012 06:22:52 in Web Design by Andrew Webley
When it comes to designing a good website, firstly you have to work out what exactly makes a good website? An element of this can be a matter of opinion however the majority is done by following some fundamental design guidelines. These guidelines are not to be followed strictly and are simply my opinion on how to design. Design should be a natural, organic process that at the end produces somethi...
10-05-2012 06:19:43 in Web Design by Andrew Webley
Building a website for a business should be a collaborative process in which both parties work together towards a common goal. In fact, it’s key to the site being a success from the outset.
Communication is vital as you, the client, will want to ensure that the message of what you hope to achieve with is understood from the start. This then informs all stages of the building process.
...
23-04-2012 12:13:23 in New Features by Andrew Webley
You have probably heard about this in the news and we have outlined the steps that you must take in order to demonstrate that you have acted to comply with this new law.
Cookies
On 26 May 2012 the UK's Information Commissioner's Office (ICO) imposes an EU directive designed to protect internet users' privacy. The law says that sites must provide "clear and comprehensive" information about the us...
17-04-2012 15:44:54 in Online Marketing by Andrew Webley
All businesses should regularly take a long hard look at what they do and take action to improve the business. This can increase profitability, help you to see where you’re heading and where new opportunities may lie, and even create completely new revenue streams.
This is especially true of businesses with a good online presence, as the ability to offer new goods and services can be d...
12-04-2012 08:32:54 in SEO by Andrew Webley
Even before you start work on building a new website, or changing the one you have, you should consider how you are going to get traffic to your site.
Driving traffic to your site is of course crucial if that site is going to be at all successful (depending on your measure of what ‘success’ is!). And back linking to your site is one of the major ways of getting people there ...
08-04-2012 13:04:53 in Online Marketing by Andrew Webley
These are just a few of the questions you have to ask if your wonderful new website is going to be anything other than a well-designed failure. If you’re not making the most of the cheapest, most direct and immediate way of communicating with and getting new customers and upselling to existing ones, then you’re wasting a huge opportunity.
This is where online marketing comes in and it...
02-04-2012 15:35:34 in Web Design by Andrew Webley
We produce a large number of websites each month and we take pride in the fact that each website is individually designed to our client’s exact requirements. We thought that it may be helpful to list 5 common mistakes that we often see!
Contact Details
It may sound obvious but I am amazed at the number of websites we see which make it hard for the visitor to find what they are looking for...
02-04-2012 13:58:07 in General by Andrew Webley
A site which has ecommerce functionality needs to ensure it has a number of crucial elements if it's going to succeed.
More and more small businesses need payment potential on their sites as consumers expect to be able to either pay for goods if you’re a retailer of some sort (this is a given), or pay for a service which they’ve either received already or hope to receive and want to b...
27-03-2012 16:41:40 in Online Marketing by Andrew Webley
Generating new leads is the lifeblood of any business. From sash window fitters, to firms of solicitors, businesses need new customers coming to them who want the services or products they have to offer. Without new leads, a business will wither and die.
The question is how to go about it. You can rely on simple word of mouth or foot fall perhaps if you’re a business with a high street...
22-03-2012 11:34:13 in Web Design by Andrew Webley
As a graphic designer, you’re probably sick and tired of having to wait beyond a promised deadline for a web developer to come back to you with a finished, built site that you sent them the design for weeks earlier. Or the site they have sent back isn’t working correctly or doesn’t look right, and they have to do it again.
Your client will also be frustrated but as you’re ...
15-03-2012 11:03:58 in General by Andrew Webley
Since the creation of the internet by Sir Tim Berners-Lee it has evolved and expanded into a multi-billion dollar business. The internet has so much potential to make your business money.
The internet contains around 200 million websites and this number is growing every day, therefore making yours stand out and be seen is more difficult than ever!
Being successful online is all about giving your...
02-03-2012 15:48:41 in Web Design by Andrew Webley
There are numerous businesses which can benefit enormously from either creating a website, if they haven’t got on in the first place, or developing the one they have.
So continuing our series giving examples of companies which could benefit from just such online behaviour, here are five more types which could utilise the power of the web to drive their businesses forward and why.
Cheap web...
23-02-2012 09:13:48 in Web Design by Andrew Webley
Plenty of businesses have a go at building their own websites, unfortunately more often than not this ends up with something that looks a bit of a mess and doesn’t function particularly well in commercial terms for the business.
You probably wouldn’t try to design and build your own house unless perhaps you were an architect or a builder, would you?
We think it’s the same with ...
17-02-2012 15:47:02 in Web Design by Andrew Webley
When deciding on who you should use to build your new website, there are a number of questions you should ask before making your decision (we think you’ll find we score highly in all areas! So please feel free to call to ask us them!).
Your site is going to be a very important, if not the most important, part of your business so getting it right is critical.
Here are the areas we see as mo...
17-02-2012 15:46:40 in New Websites by Andrew Webley
Everyone knows you have to dress smartly for interviews, even if that’s for an interview with a company that wouldn’t expect you to wear a suit day-to-day.
The same rules apply to recruitment business’ websites; both individuals looking for a job and companies which are thinking of potentially using your services to find the talent they need expect to see a sharp, professional s...
08-02-2012 18:43:35 in General by Andrew Webley
The benefits to any small business from having a website can be huge and the number and types of small businesses that would benefit from either creating one for the first time or improving the one they already have is myriad.
A small business website allows you to showcase your products and services to a customer base that you couldn’t otherwise hope to reach by more traditional methods.
...
27-01-2012 18:59:54 in SEO by Andrew Webley
For many small businesses, the potential the SEO offers can make the difference between success and failure. This, of course, is especially true if you’re 100% an online business!
It provides the opportunity to spread your message and products/services to a potentially enormous customer base for a relatively small outlay.
And if you are a local business struggling to survive due to a large...
20-01-2012 18:17:38 in Online Marketing by Andrew Webley
When you’re thinking about your website and how to develop it and what its function is for your business, it’s easy to lose site of the people whose opinion really matters: your customers.
You can have the finest looking small business website possible, but if it doesn’t give the customer or client what they’re after and if you’ve transactional capability, an ea...
13-01-2012 14:54:52 in Online Marketing by Andrew Webley
The holy grail for small business website owners is for their website to appear at, or at least very near, the top of search engine results pages. Ideally, this will have been achieved due to search engine optimisation which the business hasn’t had to pay for and the site will appear in what is known as the ‘natural’ search results due to excellent search engine optimisation of t...
27-12-2011 08:13:25 in Web Design by Andrew Webley
The New Year is a great time to take a long hard look at the importance of your website to your business and how you're utilising the power of the web to increase profits and revenue streams.
Of course, it's a time when your customers and potential customers will be looking at their lives in general making major decisions, whether that's about giving up smoking, or buying a new bed; almost no mat...
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